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Tibet: Clash of Symbols
The riots in Tibet in March 2008 serve as an example of very effective communications work by the Tibetans (especially those living in exile) on the one hand, and a rather poor performance by the Chinese government on the other.
 
Carrefour: Charming solution
In spring this year, the French retail chain Carrefour became the target of Chinese anger - overnight and innocently. Carrefour was able to avoid the looming crisis thanks to a very smart and elegant communications effort.

 

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